I was always interested in advertising and the advertising business, so in the 90s I decided to leave my job in the library and got a job as an advertising agent in a young, developing company. Quite quickly, I became the head of the department, and then the PR director, but I understood that this was not creative work and the search for my path continued. Then there was work on television and in a magazine, but I found myself only when I got a job at a branding company.
It had everything - a photo studio, development of a brand from scratch, and design of advertising materials... All my knowledge came in handy: my school experience in working with a camera and photographic equipment (this hobby has accompanied me since my teenage years), the negotiator skills acquired in previous places of work, organizational skills.
Working in a branding company helped bring to life large-scale creative projects - two large author’s photo exhibitions “Temples of Bashkiria” (about the spiritual life of the Republic) and “Such work” (about the workdays of ballet dancers).
Today I have my own photography and design studio, with a pool of clients who trust us and an impressive portfolio. There are works for the companies “Bashkir Ice Cream”, “Silver Snow”, “BOSCA-RUS”, “Ufimskaya Confectionery Factory”, “White Cloud”, “Nikolaev Products”, “Bashkir Apiaries”, “Dobrynin”, “Davlekanovsky Products” , “Bashbeton”, “Health Center “Savitar”, etc.
The photo studio conducts shooting for clothing manufacturers - we create catalogues, lookbooks of collections, take photographs for online stores ("FANTOSH", "Mirral", "Empire of Fur", "Soft Gold", etc.) And we do not stand still - We have big plans and confidence in their implementation.
To all women who decide to work independently, I would like to wish determination and support from loved ones. I was lucky with this, and only now, looking back, do I understand how important it was then, and how significant it is now!